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Design for PrintUsing a designer will ensure your printed material looks good, contains the right message and enhances your corporate identity.The importance of properly designed sales and promotional literature, stationery and logos can not be over stated. Good printed material subconciously suggests confidence, professionalism and your commitment to stay around long enough to do the job and provide a back-up service. Contrary to popular opinion, well designed and appealing promotional material needn't be costly: If it means your brochure is picked up and studied by a few more people, for a few more seconds, it could well pay for itself many times over. Your printer may discount the cost of your printing if you give him professionally produced print-ready artwork, because he may have been farming out your design work to outworkers. You may as well build a working relationship with your own designer, that way you're more likely to get the graphics you need to best help your business. I regularly design brochures, leaflets and other sales material, stationery, logos, magazine, trade press and newspaper ads, books, newsletters, reports, point of sale, posters, pop-up displays, and larger exhibition graphics.
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Kevin Simpson BA(Hons) |
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